I've had a glut of graduate and trainee applications this week for a few posts, and most if not all the covering letters start in the same way. It's always along the lines of; "...working for your company would be very beneficial for me and my help me gain experience for future career blah blah blah.
Whatever happened to trying to convince a future employer that YOU would be good for THEM rather than the other way round? In my opinion too many graduates see their first job as something that will be 'done to' them almost as an extension of university, rather than somewhere where they actually have to add some value.
The other thing is that being a graduate ain't what it used to be! With the playing field so level now that over 50% of school leavers go onto university some of my clients have specifically asked for non-graduates, on the basis that they will have 3-4 years more work experience and be more used to the workspace's norms and values, as well as targets.
So do I have something against graduates? Of course not, I'm one myself, but rest assured your covering letter will stand out more if you start talking about what you can do for your new employer rather than the other way round.
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